Heartbeat.

Case Studies

Real Results for Real Healthcare Practices

Every number here represents a practice that grew its patient volume, reduced its acquisition cost, or built a digital presence that didn't exist before. No aggregated or anonymised benchmarks, only outcomes from specific client engagements.

Healthcare clients exclusively
100%Healthcare clients exclusively
Average CPL reduction
60%Average CPL reduction
Average appointment growth
Average appointment growth

Case studies

Featured Case Study

Oncology

Speciality Cancer Care

A group of 8 oncologists taken from zero digital presence to a full patient-acquisition system, website, SEO, Google Ads, and reputation management built from scratch.

Web DevelopmentHealthcare SEOGoogle AdsReputation Management
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Appointment booking increase
60%
Reduction in cost per lead
0→Full
Patient pipeline built
Diagnostics & Pathology

Sprint Diagnostics

A multi-centre NABL-accredited diagnostic chain across Hyderabad doubled its online enquiry volume through restructured performance marketing campaigns and location-specific landing pages.

Performance Marketing
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Diagnostic enquiry volume
6+
Hyderabad centres activated
↓CPL
Cost per enquiry reduced
Women's & Maternity Care

Fernandez Hospital

A 77-year-old maternity hospital with six Hyderabad locations grew its digital patient acquisition through a multi-channel strategy combining healthcare SEO, social media, and performance marketing.

Healthcare SEOSocial MediaPerformance Marketing
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6
Locations in active campaigns
77yr
Legacy brand digitised
3
Channels: SEO, Social, Paid
Oncology

Omega Hospitals

A premier cancer care network with nine facilities across India needed structured social media content to position its specialists as thought leaders and improve patient education reach.

Social Media Content Creation
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30+
Specialties in content scope
9
Hospital facilities represented
Doctor social authority
Urology & Urogynecology

Dr. Lalitha Koppuravuri — Urology

A 4.9-star rated specialist urology and urogynecology practice in Hyderabad had its complete digital presence built from scratch — website, professional photography, videography, and social media.

Web DevelopmentPhotography & VideoSocial Media
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0→Live
Website built from scratch
4.9★
Practice Google rating
Patient enquiries via digital
Sports Medicine

Sports Medicine & Regenerative Practice

A multi-city regenerative orthopaedics and sports medicine practice received a 360° digital marketing buildout — landing pages, YouTube, social media, and performance marketing — managed end to end.

360° Digital MarketingLanding PagesYouTubeSocial MediaPerformance Marketing
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360°
Full-funnel digital strategy
4+
Cities in active campaigns
Multi
Channel coverage built

FAQ

Questions About Our Client Results

Are the results in these case studies typical?

The results documented here are from real client engagements at Heartbeat Marketing. Every number, appointment increases, CPL reductions, pipeline growth, is verified from actual campaign data. Patient acquisition outcomes depend on specialty, market competitiveness, starting digital presence, and budget. We will give you an honest expectation range for your specific situation on our strategy call.

How long did it take to achieve these results?

For Speciality Cancer Care, we built their digital infrastructure from scratch over the first 60 days and generated measurable appointment enquiry volume within 90 days of launch. Most clients see initial traction from paid search within 2–4 weeks and sustained organic growth improvements within 3–6 months.

Do you work with practices in other specialties?

Yes. We work across all medical specialties, oncology, cardiology, orthopaedics, dermatology, neurology, urology, psychiatry, primary care, and others. We also work with hospitals, pharma companies, and medical device brands. The core patient acquisition frameworks are specialty-agnostic; the execution is always tailored to how patients search for care in your specific field.

Can I speak to a client who has worked with you?

We are happy to arrange a reference call with a relevant client. This is something we discuss during the strategy session once we understand your specialty and goals, we can connect you with a client in a similar context.

Want Results Like These for Your Practice?

Book a strategy session. We'll map out what a patient acquisition system looks like for your specific specialty and market.

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